Content developer of security and threat management solutions, Kaspersky Lab, is determined to support the Scuderia Ferrari Formula One team in 2011 and 2012.At the end of the season, F1 Grand Prix 2010 in Abu Dhabi, Kaspersky Lab will officially announce sponsorship for the world famous racing team for two years.
In addition to determining the final standings of the F1 World Championship 2010, the Abu Dhabi Grand Prix is also a chance for Kaspersky Lab to announce plans high-level cooperation agreement with Scuderia Ferrari, one of the world's top racing teams.
Kaspersky Lab started in the motor racing world earlier this year when he signed sponsorship agreements with the AF Corse Ferrari racing team at Le Mans Series Championship. After a good start in the racing world, Kaspersky Lab decided to enhance cooperation with the Ferrari into Formula One. For next year, the retainer from Ferrari and F1 teams can see the features of Kaspersky Lab's logo on the car this team. By reaching Formula One, Kaspersky Lab to meet its strategy to raise the profile of its brand on a global scale.
"When we do something at Kaspersky Lab, we always strive to do better than others and most importantly, we do it differently," said Eugene Kaspersky, CEO and co-founder of Kaspersky Lab.
"If we invest in brand development, we will only do with brands that have the same value with us, which means that they are the originator and leader who has a commitment to quality and desire for success on an ongoing basis. In the end, we are very pleased become a partner of Ferrari, Formula One teams are highly admired in the world, "he added.
Share the same desire to produce excellence in everything that dilakukanya, both these brands, Kaspersky Lab and Ferrari, have been known to have the best performance in its class, technological innovation and high level of reliability in the world. Another similarity is that both companies use the name of their founder.
Both, Eugene Kaspersky and the Enzo Ferrari is the inventor and those who excel, who have brought their big dreams come true. Team Kaspersky Lab has fought using high technology in the face of malicious programs for more than 13 years and make the digital life more than 300 million users around the world become more secure. Ferrari is known in the world for its superior technology and safety car. Both companies are closely related with the speed, Ferrari created some of the world's fastest car, while Kaspersky Lab ensures a fast response time against malicious programs known as a computer virus.
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